Holiday in Tuscany? Sounds good. Series? Yes, I like watching those too. Beautiful eyes? That’s right. Oh, wait a minute, is there a golf club in the background of his profile picture? And his last holiday was in New Zealand? That’s great! I’ll have to discreetly bring up his salary on the date. That’s just a fictitious example, but maybe that’s how dating always goes.

For many young people, how much money a potential partner has is more important than the feelings they have for that person, according to a study from the USA. For almost half of the Generation ZEven for people born in 1995 or later, the bank balance is more important than sex. And a fifth of the young people surveyed prefer money to love.