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topicnews · September 23, 2024

Under Armour launches women’s basketball shoes to raise awareness about WNBA star Kelsey Plum’s mental health

Under Armour launches women’s basketball shoes to raise awareness about WNBA star Kelsey Plum’s mental health

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Under Armour has kept WNBA star Kelsey Plum in eye-catching Player Edition (PE) shoes all season long, and now the brand is giving fans the chance to purchase another of their exclusive looks.

Available now is the Under Armour Breakthru 5 “Mental Health Awareness (MHA)” PE. Under Armour said this PE is dedicated to raising awareness about mental health and suicide prevention, a cause that is very close to the Las Vegas Aces guard’s heart. (They have teamed up for PEs for this purpose in the past.)

The shoes feature teal and purple, colors associated with suicide prevention awareness. These hues are also featured on the heel tab, which is shaped like a ribbon, the symbol of suicide prevention awareness.

The phrase “What you water will grow” is written on the heel of the shoe, which Under Armour says “symbolizes the importance of self-care and investing positive energy and effort in yourself when it comes to maintaining mental health.” The look is completed by a white outsole with light blue speckles.

The Under Armour Breakthru 5 “MHA” PE for Plum is available in limited quantities through UA.com and retails for $135.

WNBA, Under Armour Breakthru 5, Kelsey Plum, mental health awareness

The Under Armour Breakthru 5 “MHA” PE for Kelsey Plum.

However, this PE is not the only shoe that Under Armour has made and released for Plum recently. To give Plum “her flowers,” the brand created the Kelsey Plum SlipSpeed ​​​​Mega PE and the Breakthru 5 “Flowers” PE. These floral-themed sneakers in light pink and white feature different textures and patterns that Under Armour says are inspired by the headbands she wore during tunnel runs. The athlete’s logo can also be seen on the inside of each shoe.

The SlipSpeed ​​​​Mega PE is available now in limited quantities for $140 through UA.com and the Breakthru 5 “Flowers” ​​PE releases October 3 exclusively on Dickssportinggoods.com for $125.

Under Armor SlipSpeed ​​Mega, Breakthru 5, Flowers, Kelsey Plum, WNBAUnder Armor SlipSpeed ​​Mega, Breakthru 5, Flowers, Kelsey Plum, WNBA

The Under Armour SlipSpeed ​​​​Mega PE and the Breakthru 5 “Flowers” ​​PE for Kelsey Plum.

About the author

Peter Verry is the senior news and features editor for sports and outdoors at Footwear News. He covers both fast-moving and ultra-competitive markets, conducting in-depth interviews with industry leaders and writing articles about sneakers and outdoor footwear. He’s a lifelong sneaker junkie (and shares his latest purchases via @peterverry on Instagram) and spends most of his free time on the trail. He holds an MA in Journalism from Hofstra University and can be reached at [email protected].

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